The sounds of Champagne corks as they open has become synonymous with important celebrations .
Even more so, is the priceyness of non - vintage Champagne for the most important celebration.
Armond de Brignac , the Champagne brand owned in large part by Jay -Z and known to hip - hop fans all over the world as “Ace of Spades” because of the logo on every bottle , is introducing a new line .
The just - announced Blanc de Noirs Assemblage Two , abbreviated as A 2 , will be available on April 18 for a whopping $ 850 a bottle , almost a $ 100 more than its 2015 predecessor the A 1, which was a comparatively modest $ 760 .
Furthermore , the company is only making 2 ,333 of them , making them one of the rarest bottles of Champagne in the market according to Bloomberg
“ We hadn’ t thought about numbering them originally . But customers and collectors were requesting specific numbers : 888, or their birth date ,” Chief Executive Officer Sebastien Besson told the outlet. “We anticipate they may only be available for a few months.”
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While Jay - Z publicly bought a stake of Armond de Brignac in 2014 , there is evidence that he has had ownership in the company for much longer than that .
Forbes uncovered indications that the rap icon may have had a stake from the brand ’ s beginning back in 2006 when a bottle showed up in Hov ’ s video for “ Show Me What You Got .”
Steve Stoute confirming in his 2011 book The Tanning of America that Jay “ invested ” in Ace of Spades back in 2006 , calling it “his own line .”
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Thursday 6 April 2017
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Jay- Z Unveils His New Champagne Brand Selling At Over N 250k, Only 2, 333 Bottles Produced
Jay- Z Unveils His New Champagne Brand Selling At Over N 250k, Only 2, 333 Bottles Produced
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